Teens Against Fast Fashion

Fast Fashion: How It Impacts Retail Manufacturing

What Is Slow Fashion?
Slow fashion—a concept first introduced in 2008 by fashion and sustainability consultant Kate Fletcher—uses environmentally friendly processes and materials through mindful manufacturing, focusing on quality rather than quantity.
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Mindful manufacturing, an idea championed by 3D printing company Stratasys, is the concept of developing more efficient production, sound chemical and solid waste disposal practices, reusable materials, and recycled packaging.

What Are Some Fast Fashion Examples?
Some examples of companies in fast fashion are Stradivarius, Victoria’s Secret, Urban Outfitters, and Zara.

Who Benefits From Fast Fashion?
Consumers who enjoy the latest fashion with the advantage of low prices benefit, but the primary beneficiaries are investors, owners, and other stakeholders who profit from the practice.

The Bottom Line
Fast fashion increases consumer spending and profits. It satisfies the consumer’s need to participate in a fashion trend. However, critics say the industry contributes to climate change, pesticide pollution, and waste. The debate around fast fashion and its alternatives will continue as long as consumers seek to buy the latest styles at low prices and rapid replenishment rates.